NEOM – THE LINE – Saudi Arabia

New wonders for the world

Eventually accommodating 9 million people, THE LINE is a civilizational revolution that puts humans first, providing an unprecedented urban living experience while preserving the surrounding nature. It redefines the concept of urban development and what cities of the future should look like. 

Shoot The Moon developed media kit infographics and adapted key visuals built by Adam and Eve for global distribution across digital and printed OOH channels – creating awareness of THE LINE and driving website traffic to